AMAPby Goldfish Ads
    Audience capabilities · 2026

    For media buyers

    Audiences built from what people actually do—not who a panel says they are.

    AMAP fuses live Google search intent, Meta social conversation and Census-grade reality into audiences you can activate on every channel you already buy—without cookies, device IDs or a single piece of personal data.

    Privacy is the architectureNo PII. No cookies. No device IDs. Every signal is aggregated geographically before activation.
    LiveGoogle search intent, refreshed continuously
    LiveMeta social conversation signals
    500+ready-to-buy audiences, custom builds in days
    14+activation platforms, one definition
    ZeroPII, cookies or device IDs

    Why AMAP audiences are different

    Signals no other audience provider combines

    What people are searching for, right now

    Google search behavior reveals live, declared intent—what buyers are actively researching this week, not what a panel said last year. We turn those rising queries into targetable audiences while the interest is still hot.

    What people are talking about, right now

    Social listening from Meta and other platforms captures the conversations, passions and life moments around your category—signals that never show up in a demographic table.

    Grounded in Census and real-world data

    Census, public and licensed datasets anchor every audience in how neighborhoods actually live—income, household makeup, lifestyle—so intent signals land on real, reachable populations.

    One audience, every channel

    The same audience runs across CTV, display, mobile, social, online video, audio and DOOH. Build it once, activate it everywhere your plan already buys—no rebuilding per platform.

    Your first-party data, made media-ready

    Send a customer, attendee or transaction file with a geographic field and get back modeled look-alike and live intent audiences—no identity spine, no PII ever required.

    Audiences that steer the plan

    Score DOOH screens and points of interest against the audience before the plan is built, so budget flows to the placements with the strongest audience relevance.

    Simple to buy

    From brief to live media

    01Brief

    Tell us who the campaign needs to reach—in plain language.

    02Build

    We fuse search, social and Census signals into an activation-ready audience.

    03Buy

    Run it across the channels already in your media plan.

    Activate in: The Trade Desk · Google DV360 · YouTube · Meta · Amazon · TikTok · Snap · Reddit · major DSPs · CTV · DOOH

    Bring us the buyer, not a data spec

    Tell us who the campaign needs to reach.

    We’ll recommend the strongest live audiences, identify what should be custom-built and return an activation-ready plan.

    The full case

    50 reasons media buyers choose AMAP

    1. 01

      Live Google search intent, refreshed continuously—not a panel from last year

    2. 02

      Meta social conversation signals no demographic table ever captures

    3. 03

      Census-grade grounding so intent lands on real, reachable households

    4. 04

      500+ ready-to-buy audiences across 25+ categories

    5. 05

      Custom audiences built and delivered in days, not quarters

    6. 06

      One audience definition runs on 14+ platforms

    7. 07

      The same audience on CTV, display, mobile, social, video, audio and DOOH

    8. 08

      Zero PII—ever

    9. 09

      Zero cookies

    10. 10

      Zero device IDs

    11. 11

      Every signal aggregated geographically before activation

    12. 12

      GDPR and CCPA compliant by architecture, not by policy

    13. 13

      Privacy is the product design, not a legal footnote

    14. 14

      Audiences built from declared behavior—what people search and discuss

    15. 15

      Rising queries become targetable audiences while interest is still hot

    16. 16

      Life moments and passions captured that surveys miss entirely

    17. 17

      Income, household makeup and lifestyle anchored in real neighborhood data

    18. 18

      No identity spine required

    19. 19

      Your first-party file becomes media-ready without exposing a single customer

    20. 20

      Look-alike audiences modeled from geography, not personal profiles

    21. 21

      Live in-market intent clusters built from your own customer file

    22. 22

      Any file with a geographic component is accepted

    23. 23

      Score DOOH screens against the audience before the plan is built

    24. 24

      Budget flows to placements with the strongest audience relevance

    25. 25

      POI targeting for store, competitor and venue strategies

    26. 26

      Brief us in plain language—no data spec required

    27. 27

      We recommend the strongest live audiences for your brief

    28. 28

      We flag what should be custom-built, and build it

    29. 29

      Activation-ready plans returned, not raw data dumps

    30. 30

      Activate in The Trade Desk, DV360, YouTube, Meta, Amazon, TikTok, Snap and Reddit

    31. 31

      Works with the DSPs and platforms already in your plan

    32. 32

      No re-building the audience per platform

    33. 33

      No platform tax on your data strategy

    34. 34

      CTV addressability without relying on fragile identity graphs

    35. 35

      Post-cookie ready today—not after the next deprecation delay

    36. 36

      Audiences that survive every browser and platform privacy change

    37. 37

      Health-sensitive categories handled without inferring conditions

    38. 38

      Built for regulated verticals: finance, health, pharma, public sector

    39. 39

      168 hour and day-part taxonomy versions for precise flighting

    40. 40

      Delivery via S3, sFTP, API or Snowflake

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      Binary, concentration or index formats—your choice

    42. 42

      Parquet, JSON and GeoJSON outputs for any stack

    43. 43

      Transparent methodology you can defend to a client

    44. 44

      Threshold-setting methodology documented, not a black box

    45. 45

      14.2% lower cost per result in a live Facebook campaign via postcode clustering

    46. 46

      Audiences proven in real campaigns, not just modeled in a deck

    47. 47

      Built by Goldfish Ads—operators who plan and buy media ourselves

    48. 48

      US, UK and international coverage—one partner across markets

    49. 49

      A 15-minute audience review gets you from brief to plan

    50. 50

      One email to info@goldfishads.com starts the build

    AMAP is the audience data business of Goldfish Ads LLC.amapdata.com · info@goldfishads.com