AMAP UK MCP · Use cases

    UK indexing & reporting workflows, end to end.

    Every workflow on this page is a real sequence of MCP tool calls against mcp.amapdata.com. Copy the prompt, copy the JSON-RPC, or wire it into your agent.

    POST https://mcp.amapdata.com/ — method: tools/call
    6 workflows · 14 tool calls
    Indexing workflow

    Index an audience by geography

    Top postcode districts ranked by composition + index for any AMAP segment.

    Audience strategist · Planner~12 sec
    01Resolve the audience in the AMAP UK taxonomy
    browse_taxonomy()
    Natural language
    "Find pet-owner segments in the AMAP UK taxonomy."
    02Index by postcode district across the London ITV region
    index_by_geography()
    Natural language
    "Index Pet Owners across the London ITV region at the postcode-district level. Top 5."
    03Activate the indexed geography
    activate()
    Natural language
    "Activate the top-indexing postcode districts to TTD and DV360."
    Indexing workflow

    Compose a custom segment from signals

    A composable segment ID built from demo + life event + intent.

    Strategist · Trader~18 sec
    01Compose the recipe
    compose_segment()
    Natural language
    "Build: top-quartile UK HHI + new movers + home improvement intent."
    02Verify privacy threshold
    privacy_check()
    Natural language
    "Confirm this segment is UK GDPR + PECR compliant at the postcode-district level."
    03Push to activation platforms
    activate()
    Natural language
    "Activate to TTD, DV360, Meta. Return platform IDs."
    Indexing workflow

    Expand intent with Search Listening

    Seed keyword → intent clusters → AMAP UK segments + top regions.

    Strategist · Researcher~15 sec
    01Expand the seed keyword
    search_listening()
    Natural language
    "Expand 'ev charging' into intent clusters."
    02Map clusters to AMAP UK segments
    index_by_geography()
    Natural language
    "Map these clusters to AMAP UK segments and return top 5 ITV regions."
    Reporting workflow

    Pull a full campaign measurement report

    Lift, frequency, audience composition, venue-level delivery.

    Analyst · Account lead~9 sec
    01Pull headline measurement
    pull_measurement()
    Natural language
    "Pull lift + frequency for campaign cmp_uk_2026_q2_lift."
    02Break out audience composition
    pull_measurement()
    Natural language
    "Show audience composition vs. the planned target."
    03Venue-level DOOH delivery
    pull_measurement()
    Natural language
    "Return venue-level delivery for the DOOH leg."
    Reporting workflow

    Plan vs. actual delivery audit

    Compare planned segment mix to delivered impressions in seconds.

    Analyst · Trader~7 sec
    01Pull the plan
    pull_measurement()
    Natural language
    "Get the planned segment mix for cmp_uk_2026_q2_lift."
    02Pull actual delivery
    pull_measurement()
    Natural language
    "Now show actual delivered share by segment."
    Reporting workflow

    Quote outcomes pricing on a KPI

    Pay-for-results quote for any UK segment and KPI — zero CPM, GBP.

    Account lead · Client~5 sec
    01Request an outcomes quote
    outcomes_pricing()
    Natural language
    "Quote outcomes pricing in GBP for amap_uk_seg_8af23c1 against incremental store visits."

    Wire AMAP UK into your agent in 60 seconds.

    Point any MCP-compatible client at mcp.amapdata.com and start indexing, composing, activating, and reporting — without an SDK or a data team.