Reach Audiences Based onSocial Media Behavior
Social listening taps into the full depth of Meta and Snapchat's audience intelligence — every interaction, engagement pattern, and interest signal the platforms understand about their users — and turns that knowledge into audiences you can target on CTV, display, mobile, audio, and more.
Pre-built segments + custom audiences. Zero PII. Zero cookies.
Social Signals Detected
AMAP AI Processes
Geo Cohort Built
Ads Deployed Everywhere
Activated on
How Social Listening Works
Social platforms understand their users better than anyone — not just what they follow, but every interaction, content preference, and behavioral pattern. That deep audience intelligence reveals powerful interest signals. But platforms like Meta and Snapchat keep those insights locked inside their walled gardens.
AMAP breaks through the walled gardens.
We tap into the full scope of what these platforms know about audience interests — leveraging their complete understanding of user behavior to identify where those audiences concentrate geographically. Then we transform those patterns into audiences you can target on any advertising platform. It offers both pre-existing segments (Entertainment, Sports, Food & Drink, 30+ more) and custom audience options for precise targeting.
Walled Gardens vs. AMAP Social Listening
Without AMAP
- Social interest data stays locked inside Meta & Snapchat
- Can only reach audiences on social platforms
- No way to use social signals on CTV, audio, or DOOH
- Limited to platform-specific targeting options
- Audience insights siloed by walled gardens
With AMAP Social Listening
- Social interest signals unlocked for any platform
- Reach audiences on CTV, mobile, display, audio, DOOH
- Privacy-safe geographic cohorts — zero PII, zero cookies
- 30+ pre-built interest categories ready to activate
- Custom segments from any social behavior signal
4 Steps. Social Signals to Any Ad Channel.
Click each step to see exactly what happens.
Platform Intelligence Surfaces Interest Signals
We leverage Meta and Snapchat's deep understanding of their users — the full breadth of behavioral and interest data these platforms have built — to identify where specific audience interests concentrate geographically. All aggregated and privacy-safe.
Social interest signals detected:
Pre-Built Interest Segments — Ready to Activate
Browse our library of interest-based segments powered by Meta and Snapchat social signals. Click any category to explore available segments.
17 categories · 203+ segments available
Entertainment
14 segments
Sports
28 segments
Food & Drink
16 segments
Business & Finance
16 segments
Technology
13 segments
Music & Audio
20 segments
Health & Wellness
9 segments
Automotive
10 segments
Family & Relationships
7 segments
Travel
10 segments
Academic Interests
14 segments
Shopping & Fashion
9 segments
Home & Garden
8 segments
Movies & Television
9 segments
News & Politics
8 segments
Real Estate
6 segments
Pets
6 segments
Pre-Built or Fully Custom — Your Call
Pre-Built Segments
30+ interest categories available out-of-the-box — Entertainment, Sports, Food & Drink, Business & Finance, Technology, Health & Wellness, and more. Ready to activate same day.
Custom Audiences
Tell us who you want to reach. We'll use social engagement signals to build fully bespoke interest-based segments tailored to your exact audience definition.
Ready to Use Social Signals on Any Channel?
Stop being limited to walled gardens. AMAP's Social Listening gives you the power of social interest data — activated wherever your audience watches, listens, or scrolls.