Turn Search Signals IntoReady-to-Buy Audiences
We fuse real-time search listening data with demographic and interest signals from social platforms to identify consumers actively researching and ready to purchase — before your competitors reach them.
Search Listening
Monitor real-time search behavior to capture active intent signals
Social Demographics
Layer in interests, behaviors, and demographic data from social platforms
AI-Powered Precision
Machine learning identifies patterns and predicts purchase readiness
Purchase Intent Segments Across Every Vertical
30+ ready-to-activate audience segments built from search intent and social behavior, updated daily to capture the freshest signals.
Retail & E-Commerce
- Seasonal Retail: AI-Powered Gift Finders
- Retail Affinity: Sustainable & Values-Based Gifting
- Retail Behavior: Holiday Quick-Trip Shoppers
- Seasonal Retail: Black Friday & Cyber Monday Deal Hunters
- Retail Behavior: Holiday Deal Responders
Quick Service Restaurant
- QSR High-Frequency: Holiday Shopper Convenience Seekers
- QSR Intent: Plant-Based & Healthy Options
- QSR Psychographic: "Third Place" Dwellers & Remote Workers
- QSR Affinity: Seasonal & Global Flavor Seekers
- QSR Behavior: Holiday Loyalty & App Users
Automotive
- Auto In-Market: End-of-Year Hybrid & EV Researchers
- Auto In-Market: End-of-Year Used EV Shoppers
- Auto Conquesting: Off-Lease Owners (Q4 In-Market)
- Auto Intent: Service & Repair Seekers
- Auto In-Market: End-of-Year Sales Event Shoppers
Consumer Packaged Goods
- CPG Behavior: Holiday Value Shoppers
- CPG Intent: Holiday Hosting & Entertaining
- CPG Behavior: Subscription Box Gifters & Subscribers
- CPG Affinity: Eco-Conscious Holiday Shoppers
- CPG Behavior: D2C Holiday Shoppers
Financial Services
- Financial Conquesting: Neobank & Fintech Adopters
- Financial Intent: First-Time Homebuyer Planners
- Financial Affinity: ESG & Sustainable Investors
- Financial Intent: End-of-Year Debt Consolidators
- Financial Intent: End-of-Year Financial Planners
Travel & Hospitality
- Travel Behavior: "Bleisure" & Hybrid Work Travelers
- Travel Affinity: Eco-Conscious & Agritourism
- Travel Intent: Luxury & Wellness Retreats
- Travel Intent: Holiday & Winter Getaway Planners
- Travel Affinity: Pop-Culture & "Set-Jetting" Tourists
All segments available for activation across Meta, The Trade Desk, Google DV360, and more.
How We Build Purchase Intent Audiences
A sophisticated four-step process that combines search listening, social intelligence, and machine learning to deliver audiences ready to convert.
Search Intent Capture
Monitor billions of search queries across major engines to identify active research behavior and purchase consideration signals.
Social Signal Fusion
Layer in demographic profiles, interest graphs, and behavioral patterns from social platforms to enrich intent signals with actionable context.
AI-Powered Scoring
Machine learning models analyze recency, frequency, and content depth to score purchase readiness and predict conversion timing.
Privacy-Safe Activation
All data processed through privacy-compliant frameworks (GDPR, CCPA) with full transparency into sourcing and methodology.
Why This Approach Works
- →Real-Time Signals: Search data captures active intent moments, not historical behavior
- →Rich Context: Social demographics add the "who" to the "what" of search queries
- →Predictive Power: AI models identify patterns human analysts miss, improving targeting precision by up to 3x
Ready to Target High-Intent Buyers?
Get access to all 30+ purchase intent segments and start reaching consumers at the exact moment they're ready to buy.